How to generate ad copy with AI

Describe the product and get ad copy fitted to your platform in seconds.

Getting started

  1. 1Describe the product or serviceSay what you're advertising and why it's useful to the buyer, right in the input field.
  2. 2Pick a mode and a platformAd or Slogan — the mode decides whether you see a platform (with its character limits) or a slogan-building device.
  3. 3State the selling point and audienceThe key selling point is required — the tool won't run without it — and describing the audience is optional.
  4. 4Click "Generate"iBro writes one or several ad copy variants based on every setting you picked.

Tool settings

Mode

Ad or Slogan. The mode decides which setting shows up next — a platform with character limits, or a slogan-building device.

Platform

Which ad platform the copy is for: Google Ads, Yandex.Direct, VK Ads, Telegram Ads, an Ozon/Wildberries listing, an email subject line, or a banner — each with its own character limits. In Slogan mode, Device replaces the platform: Rhyme, Alliteration, Wordplay, Antithesis, or Metaphor; leave it unset and iBro cycles through devices itself.

Selling point

The key benefit or USP — the only required field. One concrete benefit with a number or a deadline beats a generic "great quality, low price."

Audience

Who the ad is for — pick a ready-made preset (B2B, Mass Market, Premium, Youth) or describe it in your own words.

Tone

The ad's voice: Business, Friendly, Bold, Premium, Humorous, or Expert.

CTA

How the ad ends: Buy, Leave a Lead, Book, Subscribe, Learn More, or No CTA.

Advanced

One panel bundles everything you don't need every time: required keywords, an offer and its terms, a copywriting formula, stop words, a competitor to differentiate from, emoji, the ad's language, and how many variants to generate.

The PAS formula is "Problem, Agitation, Solution"; AIDA is "Attention, Interest, Desire, Action."

Library

Saved copy and a run history — reuse or refine variants you already liked.

The selling point is the one field the tool refuses to run without — skip it and the model writes "great quality, low price" instead of the point of using a generator at all.
A competitor's name never appears in the finished copy — direct comparison is illegal, and the tool warns you if one slips in anyway.
Back to the tool
How to generate ad copy with AI — a complete guide by iBro